Did you know? Whereas the Sixth Amendment guarantees the right to legal counsel to most criminal defendants, there is almost no civil right to counsel in the United States. A large percentage of the population in North Carolina cannot afford the services of a private attorney. Each year, thousands of North Carolinians must navigate complex...Continue reading
Were you aware that 24% of all households in North Carolina do NOT have in-home internet service? Access varies widely across the 100 counties of the state, with Swain County having the lowest rate at 46% and Wake County having the highest at 88%. In general, the counties with lower access rates are rural and...
We provided editing, graphic design, and print management for this Digital Marketing Guide for the NC Small Business and Technology Development Center (SBTDC). This comprehensive guide explains how digital marketing can benefit any business in any industry. See the complete PDF to read about the key components of a successful effort, including messaging, keywords, SEO,...Continue reading
At Archetype, we find supporting the marketing efforts of both nonprofits and entities in the healthcare space to be extremely rewarding. Project Access of Durham County is one of many Archetype clients that represents the intersection of the two sectors. We conducted their rebranding effort, including the creation of a new logo, and completed the...Continue reading
Legal Aid of North Carolina (LANC) has been an Archetype client since 2001. One of the largest law firms in the state, LANC provides civil legal aid services to low-income North Carolinians. Since the pandemic descended in March 2020, staff and pro bono volunteers have worked tirelessly to assist those affected by unemployment, housing instability,...
Archetype recently welcomed NC Services for Dentistry, a subsidiary of NC Dental Society, as a new client. It was a pleasure working with Chief Innovation Officer Duncan Jennings to create a trifold self-mailer for the NC Dental Society Healthcare Plan.
You can help support the PO! When you purchase one of Tom’s woodblock paintings of the US Post Office in Five Points (pictured) using this PayPal link, we will buy a roll of 100 stamps for $55 and give them to you with the completed artwork. Provide your address on the PayPal page, and we’ll hand-deliver...Continue reading
Thanks to the generosity of our wonderful neighbors, we have donated more than $4,000 to the Rialto! This fundraiser continues! You can email us or visit our Etsy store if you would like to order a Rialto painting with a custom marquee. Acrylic on wood. 9”(w) x 7.25”(t) x 1.5”(d). Can be hung or displayed...Continue reading
You can help NOFO @ the Pig in Five Points come back strong! As everyone knows, retail and restaurants are suffering during the pandemic. Archetype is donating the proceeds from Tom's original artwork to raise funds for retail and service industry staff who are some of the folks most negatively affected by COVID-19. When you...Continue reading
You can support Underwood Elementary during this time of crisis by purchasing Tom’s original wood block artwork of the school. When you purchase a piece of art (pictured right) using this PayPal link, Archetype will donate $125 to the Underwood Foundation. Provide your address on the PayPal page, and we’ll deliver the art to you if...Continue reading