Congratulations to our client, Jay Owens, on the launch of his new company and website: Royal Railings Manufacturing & Supply. We very much enjoyed working with Jay to develop a look and feel for his new venture. The site is foundational to increasing the visibility of Royal Railings and will of course serve as the hub of future digital marketing efforts (social media, blogging, additional video, and more). With five different primary audiences and a large array of product offerings, the company needs a website that provides substantive information to both homeowners and industry professionals who want turnkey railing installations. Multiple portfolios of completed projects organized by product type allow visitors to see a sampling of the company’s work. See our post for basic tips on building an effective website.