North Carolina Academy of Family Physicians
Our work with NCAFP represents the intersection of our expertise in nonprofit and healthcare marketing. We worked with staff to rebrand the association; create a new website; produce trade show exhibits and banner stands; create PowerPoint slide templates; produce identity pieces; establish a new look and feel for the quarterly magazine; design print ads; and produce numerous direct mail pieces for CME events.
NCAFP's mission is to advance the specialty of family medicine in order to improve the health of patients, families, and communities in our state. With more than 2,000 physician members, NCAFP is the "policy voice" for all family physicians and their patients in North Carolina. They increase policy makers' understanding of the value of family medicine and advocate for legislation that improves public health. The organization promotes the value of family medicine and the medical home, including the role of family physicians in health promotion and disease prevention, to both the public and key stakeholders. In addition to top-quality CME, NCAFP provides tools and resources for practice management to family physicians working in all settings.